International Narratives

Developed with key stakeholders, the Scottish Government international narratives are here to help you communicate the right information, using the right tone to any audience on variety of topics.

The narratives can be used for any purpose including briefing spokespeople, preparing staff or creating documents.

Download the exact narratives you need using the links below. All figures are correct as of March 2016.

If you have a case study or any comments or suggestions on the existing or possible future narratives, please get in touch by email info@scotland.org or phone the Scottish Government International Marketing team on 0131 244 2685.

Culture Narrative

Education Narrative

Economy Narrative

Energy Narrative

Events Narrative

Food & Drink Narrative

Welcome to Scotland

Scotland Infographic