Anne Mulhern OBE, The Willow Tearooms

"I'm very involved in promoting Glasgow's Charles Rennie Mackintosh heritage as a core tourism product for Scotland. Scotland Week gave us the opportunity to promote our major Mackintosh Festival in 2006 to the North American market and it was hugely beneficial in terms of raising awareness of Glasgow as a terrific holiday destination. Nearly 50% of our Festival visitors were from outside of Scotland, from 30 different countries. I'd like to see Tartan Day events extended to other key countries to ensure that Scotland's tourism industry continues to benefit long term."